This branding was created for an organisation I believe in, the Alveus Sanctuary to whom I offered my services to as they did not have existing branding. The Sanctuary is a virtual education center for wildlife, so I incorporated that into the logo by having a bird with a WiFi symbol for the wing. The design was created using the golden ratio for the bird, making it pleasing to the eye. I experimented with many colour schemes which work well with this logo but ultimately settled for a neutral blue as it is calming to look at. I created business card mockups and t-shirt designs too to showcase further the logo working in different settings.
Colour scheme experimentation:
Shirt design:
Business Cards:
Golden Ratio:
Final Logo:
2021